Quick WINs: Ask Questions and be friendly with Competitors with Izzy Amado

By Ian Richardson, Managing Partner, Richardson & Richardson Consulting
Podcast Season 1, Episode 2 Guest: Izzy Amado, CEO, IT Ninjas

Izzy Amado is the CEO and founder of IT Ninjas, a Managed I.T. Services provider out of Florida. He believes in empowering and guiding businesses through technology. His driving passion is bringing enterprise techniques to small business owners. I spoke with Izzy a while back and had a few great takeaways regarding asking questions and being friendly with competitors from our conversation. I wanted to share those with you here.

Ask Questions:

Izzy has a focus on asking questions, to everyone. Peers, Colleagues, Clients, Vendors – he’s willing to approach all of them in his pursuit of business excellence. It seems “obvious”, but I recall for a significant portion of my previous career running my old I.T. firm, I felt a need to be “smart.” By that statement, I mean I needed to “know” and “have the answers.” There’s such power in being willing to ask the obvious question in a room, or to seek that outside knowledge from someone who has dealt with a situation before. Very few paths in the business world need to be crafted from scratch.

Be friendly with your competitors:

Another big take away from my conversation with Izzy was that he makes sure to have a friendly working relationship with his local competition. This approachable nature ensures that every door is “open” to him, no matter the situation. For years I felt that I was “fighting” my competitors in my market – that I had to “beat them” to truly succeed. I couldn’t have been more wrong in my interpretation of how business works and missed out on friendships and resources I could have captured much earlier.

I gain so much value from meeting with fellow entrepreneurs and leaders. Each and every person I speak with brings their own experiences, knowledge, and viewpoints to the table, and without fail, I walk away with a head full of ideas and motivation to do better in my own business. I so greatly appreciate Izzy’s willingness to come onto W.I.N. and share his story.

If you’re interested in joining me on an episode of W.I.N., it would be my privilege to host you. You can book your spot by visiting https://randr.consulting/connect and selecting the Podcast Booking option from the services menu. You can find previous episodes of W.I.N. on our website and subscribe to it on whatever your platform of choice is.

Always Forward,


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